MuscleMeds Carnivor Beef Protein Isolate Review

Carnivor Beef Protein Isolate is presented by MuscleMeds as a 100% beef protein isolate powder that delivers the muscle-building power of beef with higher levels of amino acids than other protein sources used in supplements, including whey, soy, milk and egg. The page states that the product is 350% more concentrated in anabolic muscle building aminos than a prime sirloin steak. It lists 23g of beef protein isolate per serving, 0g of fat and 0g of sugar, and describes the powder as sugar-free, fat-free, lactose-free, gluten-free and cholesterol-free. The page also says it is one of the most delicious protein shakes a buyer will try. A fact box on the page notes that nearly 70% of the global population is intolerant to lactose, and that milk proteins such as whey and casein contain lactose that is poorly digested by most people, which can cause stomach distress and bloating. The product is positioned as an alternative to whey that avoids that lactose and dairy content while still giving high-quality protein for building muscle. A clinical section describes a research study in which hard training male athletes supplementing with Carnivor BPI gained an average of 7.7 lbs of muscle mass in 8 weeks, a 6.4% average increase in lean body mass, compared with a placebo group that gained 0.7 lbs of lean mass from baseline. The same study reported that the Carnivor group increased their combined bench press and deadlift one-rep max by 147.7 lbs, while the placebo group increased total strength by 82.6 lbs. The page presents these findings as validating the muscle and strength building effects of Carnivor. The product is sold in 2 lb (28 servings), 4 lb (56 servings) and 8 lb (100 servings) sizes, with flavours including Fruity Cereal, Rocket Pop, Chocolate Peanut Butter, Chocolate, Vanilla Caramel, Cookies and Cream, Cinnamon Toast Cereal, Strawberry, Fruit Punch and Chocolate Fudge. The listed price is $45.99 for the 2 lb size, with a VIP member price of $41.39 and an MSRP of $61.20. The page also cites research references on beef, creatine, ammonia metabolism and alpha-ketoglutarate, and links to related MuscleMeds products including Carnivor Mass, Carnivor 8 lb bag and Creatine Decanate.